Digital Learning Team

ConverseLink's high caliber Digital Learning team provides structured guidance to our international Instructors throughout the course development life cycle.

The team applies a unique business value path model and highly interactive learning techniques to ensure professionals and students taking our virtual instructor-led live courses acquire and retain essential practical digital skills that drive business success.

David W. Sigetich, M.Ed. (Director of Digital Learning, Canada)

David is a customer-driven, experienced performance technologist, learning consultant and strategist. He has led and contributed to the strategy, design, and development of learning solutions for all the major Canadian banks, international telecom companies, a Canadian railroad, and others. He is passionate about driving workplace performance through learning, performance support and performance environment analysis and adjustment.

David’s specialties include learning strategy design and consulting, needs assessment, instructional design and delivery, project management, train-the-trainer, learning evaluation, and performance support. He has led and supported major initiatives in people manager development, onboarding, software and business process launches, compliance, insurance sales, wealth product sales, performance appraisal, competency models, and others.

David holds an M.Ed. from OISE at the University of Toronto and is a long-time member of the Institute for Performance and Learning. He has completed his Six Sigma Green Belt while at Motorola and holds awards for instructional design from the Society for Technical Communication.


Kamal Awwadah (Course Advisor, Canada)

WHAT I DO: I help public and private-sector e-learning companies by providing instructional design for adult education and information technology. I identify gaps in employee or student knowledge and create e-learning modules using the latest and greatest in software.

HOW I DO IT: My specialties are instructional design (ISD), adult education, Articulate, Adobe Captivate, and implementation. I love to conceptualize, envision, build, and lead. I love learning, and I love to help others do it through exceptional e-learning experiences.

WHAT MAKES ME DIFFERENT: My background is in programming, quality assurance, implementation, research, and customer service. I’m currently pursuing a master’s degree in education with an emphasis in gamified e-learning for adult education and information technology.
I am a growth-focused thought leader with a proven talent for aligning business strategy and objectives with emerging technologies to achieve maximum operational impact with minimal expenditure.


Marc Stoecker (Course Advisor, United States)

Marc is a high grade training specialist with 15 years of combined experience in project management, script writing, social media, webinar collaboration tools, training design and development. His mission is to create engaging and meaningful 'aha' learning and inspirational moments for ConverseLink's students and clients.